The Promoter

Evaluating Credit Card Processing Companies

by Bill Cason on September 2, 2010

There are numerous credit card processing companies to choose from, each offering different features and fees. Choosing a company to process your customer’s credit card payments can be a daunting task, and sometimes you’ll experience difficulties both looking for a merchant account provider and then afterwards- if you make the wrong selection! Many banks will [...]

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How To Choose A Credit Card Processing Provider

by Bill Cason on September 1, 2010

In order to accept credit cards either online or through your physical storefront, one of the things you are going to need is an account with a credit card processing provider. A Credit Card Processing Provider is a company that manages the interface between your credit card terminal or shopping cart software and the Visa/Master [...]

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Securing Online Payments

by Bill Cason on August 31, 2010

A study by TNS Research in August of 2006 shows that 87% of online shoppers are concerned with credit card fraud and 85% of online shoppers are concerned about identity theft when providing their credit information online. As an online retailer, you must work to gain trust of your customers in order to enable success [...]

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Credit Card Processing Security Concerns

by Bill Cason on August 30, 2010

As an online merchant accepting credit card payments, you have numerous security issues that you must be aware of for the safety of your business and your consumers. At this time, there are two main aspects of credit card security for credit card processing, including “AVS” and “CVV”. Both allow credit card transactions to be [...]

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Merchant Account Fees: Are they Worth it?

by Bill Cason on August 29, 2010

Merchant account services are the services that allow you to accept credit cards as payments, both online and off, and help you handle the credit card transaction processing. Without merchant accounts, your customers would have to pay with cash or check- and believe it or not, most customers will spend more if they can swipe [...]

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What is a Merchant Account?

August 28, 2010

Merchant accounts are bank accounts that make it possible for a business to accept a credit card and/or a debit card as payment. While the accounts are offered through merchant service providers or ordinary banks, they are not the same as the checking or savings account you have with your local bank. A merchant account [...]

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How Credit Card Processing Works

August 27, 2010

It seems all too simple. You walk up to the checkout counter, or you hit a web site’s checkout page, you whip out your credit card and – in seconds – you’ve paid for your purchase and you’re on your way. And while it does seem simple from the shopper’s point of view, there is [...]

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Benefits to Businesses Accepting Credit Cards

August 26, 2010

Many business owners report a sharp increase in profit when they begin accepting credit cards as a means of payment. Credit cards allow customers who do not have the money on hand to make purchases from you despite their personal shortage of cash, and they also open the door to customers who simply make all [...]

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Why NOT to use PayPal

August 24, 2010

You know I have to say PayPal SUCKS and really makes me MAD! I have been a PayPal member since August of 2004 six years now. I have never had any charge-backs or disputes on my account except where I bought an item and had to dispute the item because I just did not get [...]

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Merchant Account Fees Charged to Business Owners

August 23, 2010

As a business owner, when you set up a merchant account to enable your customers the ability to pay for your products or services using credit cards (or debit cards with a Visa or Mastercard Logo), you will have some fees associated with the credit card transactions. The specific fee amounts that you pay will [...]

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